The world looks best in a portrait mode. So does our website :)
Please tilt and enjoy the experience.

Search
filter_img Filter
Category
plus Clear Category

Date Range
plus Clear Date Range

Card Result
Cookie
We use cookies

to give you a better experience. By using our website you agree to our policies.

Press Release
Press Release

Tata tops Brand Finance India ranking in 2019

July 17, 2019     |     310 words     |     1-minute read

Link Link

With its brand value growing by 37 percent to $19.6 billion, it is the fastest growing brand among the top 25.

Mumbai, July 17, 2019: The ‘Tata’ brand ranked as India’s most valuable brand in the Brand Finance India 100 2019 report. The total value of brand ‘Tata’ has risen by 37% to $19.6 billion as compared to $14.2 billion in 2018, surpassing the combined value of the second and third most valued brands in India. 

According to Brand Finance, the world’s leading independent brand valuation consultancy, the increase in the valuation of the Tata brand is the result of its continuous leadership in the domestic market and improved performance across key segments like auto, steel, information technology, hotels, retail services, among others.  

Mr. Harish Bhat, Brand Custodian, Tata Sons said, “Being recognised as India’s most valuable and fastest growing brand is a matter of pride for us. This is testament to the Tata brand’s strong inherent value, reflecting the trust consumers and stakeholders have placed in us. As we move ahead, our people first approach, industry leading technologies, expertise and strategic investments will further strengthen our brand.”  

Mr. David Haigh, Chief Executive Officer, Brand Finance, said, “Tata Group is to be commended for its ability to scale new heights, as it is not only India’s most valuable brand, but has also recorded faster growth than any other brand in the top 25, with an impressive 37% increase. The Group’s brand presence across autos, IT services, steel and chemicals continues to go from strength to strength and remains a pioneering force to be reckoned with”. 

Every year, Brand Finance values 5,000 of the world’s biggest brands. The 100 most valuable Indian brands are included in the Brand Finance India 100 2019 ranking. Brand value is understood as the net economic benefit that a brand owner would achieve by licensing the brand in the open market. Brand strength is the efficacy of a brand’s performance on intangible measures relative to its competitors. 


Also Read

Tata Global Beverages And Tata Chemicals Announce Transaction To Combine Consumer Businesses
News

Tata Global Beverages And Tata Chemicals Announce Transaction To Combine Consumer Businesses

TGBL to be renamed Tata Consumer Products Limited
Arrow
Livemint: Tata companies' market cap rises 21% in 2 years of N Chandrasekaran
News

Livemint: Tata companies' market cap rises 21% in 2 years of N Chandrasekaran

Livemint.com reports that Tata companies' market cap rose 21% in 2 years of N Chandra
Arrow
News

Invisible Tata

Behind-the-scenes of how Tata companies have been building the nation for 150 years.
Arrow
Tata emerges as the only Indian brand among Top 100 brands
News

Tata emerges as the only Indian brand among Top 100 brands

Brand value of Tata rose by 37% percent
Arrow